AI/NLP-BASED E-COMMERCE PRODUCTS AND MODULES

Walmart Aspectiva is using AI and NLP technology to transform the way Walmart customers discover products and make purchasing decisions.

Disciplines applied:
UX Strategy | UX Research | UX Writing

🔒 This work is under NDA, but here’s a quick look at our process:

1. Understand and cross-reference multiple complex NLP experiences and their unique value to Walmart customers at very different points in their shopping journey.

2. Collaborating with Product leaders and managers on defining goals and KPIs for user research.

3. Planning and implementing moderated and unmoderated user tests to better inform live A/B tests and help prioritize user-centered features and enhancements.